WHO ARE YOU HERCULE?

EXHIBITION 23-29 SEPTEMBER

Massproductions opens the doors to the exhibition “Who Are You Hercule?”. Discover the many faces of Massproductions’ latest piece, the wall hook Hercule, interpreted by artist Patrik Mollwing in an exhibition curated by Specific Generic at Hamngatan 30 in Stockholm.

Who Are You Hercule?
The Exhibition is open for all, from 23-29th of September.
Opening hours:
Mon-Fri: 10.00-18.00
Sat-Sun: 11.00-16.00

Specific Generic has previously created exhibitions in our showroom, and there is an aesthetic and a system thinking that is recognized in our philosophy. Who are you, Hercule? is a “whack a mole” art installation where the different personalities of the hook are drawn in front of your eyes.

– MAGNUS ELEB√ĄCK
CO FOUNDER

The exhibition is also visited by Boz Art, where the floral designer Mirja Bozarth Fornell interpreted Hercules’ different characters in flower arrangements.

“I intended to create an unexpected mix of characters, all with humorous, playful vibes that could reflect Hercules’ sympathetic appearance.”

– PATRIK MOLLWING
ILLUSTRATOR

Hercule can at first glance be pareidolic and when you hang your own coat or hat on it, you make it your own in some way. Patrik Mollwing has reinforced this by illustrating charming personalities for Hercule.

– CHRIS MARTIN
DESIGNER-IN-CHIEF